December 3, 1997

(LIBERTYVILLE, IL) - WebPromote, a leading full-service provider of targeted Internet web site marketing and promotions, announced today that it has acquired Rank This!, a high-traffic web site that features free, interactive search engine ranking tools for Webmasters. Rank This! enables visitors to pinpoint their site's ranking in searches performed on popular Internet search engines such as Yahoo!, Lycos and Hotbot.

Located at http://www.rankthis.com/, Rank This! and its web software tools were developed by GlobalMedia Design, a leading cyberspace application and venture development firm based in Orlando, Florida. Launched in March 1997 and promoted through a partnership with WebPromote, Rank This! now attracts well over 500,000 visitors each month -- a figure that is increasing monthly by 50% on average.

"The success of the Rank This! site is a testament to GlobalMedia Design's ability to develop useful software tools for Webmasters -- and its popularity demonstrates our ability to spread the word in the Internet community," said WebPromote President Ken Wruk. "The more we worked to promote Rank This!, the more we saw it as a complement to our own suite of solutions for increasing web site traffic. Rank This! visitors want to know how to improve their rankings on the most popular search engines, and we expect they will appreciate additional strategies, solutions and service offerings that only WebPromote is equipped to provide."

"GlobalMedia Design initially pursued this partnership because we knew WebPromote could help Webmasters discover our tools on the Rank This! site, and we're pleased that WebPromote found our software such a useful asset in the meantime," said Brian Clark, President of GlobalMedia Design. "Rank This! has become so popular that we're happy to turn over its site management to WebPromote. Since both firms are geared towards helping Webmasters be more effective on-line, we expect to partner with WebPromote in many future ventures."

Visitors to the Rank This! site can examine their site's rankings on eight major search engines based on any search phrase. The application reveals their exact rank, unless the site does not rate within the top 200 -- the usual cut-off for most search engines. In addition, the application reveals the sites ranking in the top ten, which are most often visited following an actual search by a web user. Webmasters who use Rank This! can reduce hours of manual research on busy search engines to a few minutes of exploration.

Once the site is transitioned to WebPromote in January 1998, Rank This! will give visitors easy access to WebPromote's solutions for measuring and improving traffic to their sites. Rank This! will remain a free tool for all visitors, and WebPromote's skilled team of web software engineers will continue to develop functionality of the Rank This! search engine ranking application, in line with the evolution of the World Wide Web.