H3ist Awarded "Best In Show" at Mixx
The "The Art of the H3ist" campaign (which so dominated our attention earlier in the year) won a number of nice awards at the IAB/AdWeek Mixx Conference -- including a Gold for New Product Launch, a Gold for Online Integration, a Silver for Viral/Word of Mouth, and the Best in Show award. Congratulations to Audi, to agency McKinney-Silver and to everyone involved in production (including the players!) for the much-deserved recognition. You can view a great timeline of the campaign at this mini-site put together by McKinney to explain the piece.
Posted by bclark on Sep 30, 2005 at 01:49PM
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